Shabs.Dev / Brand identitySeries 01

A name worth putting
on the work.

Custom lettering. Confident curves. One unmistakable dot.

THE SIGNATUREDESIGN. DEVELOP. DELIVER.

The full name is the identity. A geometric wordmark drawn letter by letter, with open counters, angled terminals, and a square period that makes the domain part of the signature.

Download the brand kit
01 / The series

One name. Every format.

On lightInk + signal red
Compact full nameShabs. / Dev
Single colourPrint, emboss, signature
On signal redWhite only
02 / In the details

Built into the lettering.

01

A shared rhythm

The single-storey a and the b share a counter. The h carries that curve upward. Their weight ties the name together.

02

A forward edge

The angled S and s terminals give the lettering movement. The wide D and flat-ended v keep the silhouette grounded.

03

The dot stays

The period is a full square, matched to the letter stems. Keep it in every full-name version, including the stacked wordmark.

Ink#08080A
Warm white#F2F0EC
Signal red#D72638
03 / Small spaces

The same signature, reduced.

Full name first. S. when space is tight.

Use the full-name avatar wherever it reads clearly. The S. is a supporting shorthand for small profile circles, browser tabs, and familiar contexts.

16px
24px
32px
48px

Leave breathing room. Keep at least one dot-width of clear space around the horizontal logo, and half a capital-height around standalone placements.

Size for the name. Use the full horizontal wordmark at 144px wide or larger. Below that, choose the stacked version at 100px or the S. mark.

Use the original artwork. Scale proportionally. Preserve the dot, spacing, and counters. For a one-colour application, use the supplied monochrome version.

04 / Downloads

Ready for the real world.

SVG originals for Illustrator, Figma, and the web. Transparent PNGs for everyday use. Social assets at their finished dimensions.

01 / Full wordmark

The primary signature. Start here.

02 / Stacked wordmark

The full name for taller formats.

03 / Social & sharing

Ready to upload, with SVG originals.

04 / Small marks & guide

Supporting assets for established contexts.